Link Building Resources

Link Building Resources

Link Building is important in search engine optimisation (SEO) because it drives organic traffic via search engines, especially in competitive industries. Link building can effectively drive organic traffic combined with strong technical SEO foundations, good on-page SEO, excellent content, and a good user experience.  

What is Link Building? 

Link Building is getting links from other websites and linking them to your own. A link is a method for users to navigate between pages on the Internet. Search engines use links to search the web to find the information needed quickly. You may want to use a variety of Link Building resources to establish your authority and increase your chances of ranking well and receiving traffic from organic search. 

Why is Link Building Beneficial? 

Link Building is beneficial because it can help improve rankings and traffic from organic search. Moreover, it also has several other advantages that can help your business. The following are two benefits of Link Building.  

1. Establish Relationships  

Link Building involves reaching out to other related websites and blogs in your industry. This outreach is most often used to promote something you have recently created, such as a piece of content or an infographic.  

The most common outreach goal is to obtain a link, but there is much more to it than that. Outreach can assist you in developing long-term relationships with key influencers in your industry. These relationships can lead to your business being highly regarded and trusted, which is valuable because it allows you to create genuine advocates for your business. In some cases, you may form relationships with writers or journalists who may contact you and ask for your assistance. 

2. Building Brand  

What are Some Link Building Resources? 

There are plenty of Link Building resources available on the Internet, and determining which resources to use for your Link Building can be difficult.  

Here are some resources that may help you streamline Link Building efforts at each stage of the process and provide you with the assistance you require to build links and improve your search rankings. 

  • SEMRush 

SEMRush is known as the all-in-one search optimisation tool. It is a well-known tool used by many SEO expert bloggers. With SEMRush, you can look at your competitors’ backlink profiles before referencing their techniques. If you want, you may also create something similar or use their techniques as a guide to creating your campaign. SEMRush is ideal for beginners as the backlinks profile feature can be used as a guide to creating high-quality backlinks. 

  • Majestic SEO 

Majestic SEO is a good resource to use if you need information about backlinks. This tool contains an entire backlink index database and you can easily obtain any Link Building information online. Majestic SEO’s database contains over 875 billion links and is capable of analysing various site links on a daily basis. Moreover, you can also obtain fresh backlinks gains reports for your competitors and your websites.  

Majestic SEO is available in both a free and paid version. The free version’s features can assist you in tracing and auditing your website’s profile. This feature is important because it reveals the performance of your content and how people perceive your website. 

  • Ahrefs 

Ahrefs is another good SEO resource on the market for all-around search optimisation. This tool is excellent for helping to generate competitor analysis, conducting website audits, and more. Ahrefs allows you to view the top web pages by link growth and links, allowing you to view the breakdown of broken links and many more to build high-quality links.  


Link Building is among the most important factors in search engine results. Link Building is an effective way to increase the number of high-quality backlinks to your website or content. However, the real challenge is not Link Building but rather earning quality, trusted, and natural links. That is because it is no longer about the number of links but rather about the quality of those links.