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How to Generate Leads with Content Marketing

Microsoft founder Bill Gates once said that "Content is King". With 91% of B2B and 86% of B2C marketers using content marketing as a marketing tool, creating good and relevant content can help boost search engine optimisation and create sustainable...

Tips for Effective Video Marketing

What is video marketing? Video marketing is the planning, creating, editing, publishing, and promoting video content to promote a brand, business or product. Companies use YouTube, Facebook, Snapchat, Vimeo, and Instagram for video marketing. It’s a part of digital marketing,...

How to Create Successful Landing Pages

Landing pages can be an effective digital marketing method to help with lead generation, and It is expected that most people often focus on a website's homepage instead. After all, when visitors "step" through the door, the home page is...

Quick Guide to Using Squarespace

Squarespace is recognised for its variety of visual templates, easy-to-use section-based editor, and robust eCommerce capabilities, making website creation seamless. It is especially suitable for those who want to start a business online. Besides, if beautiful designs and focusing on...

Guide to Social Commerce

Selling things directly through social media is becoming more popular around the world. An effective technique for improving sales is to provide a seamless and focused customer experience where users can discover, research, and purchase without leaving social media. The...
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